H.2. What percentage of your total sales is currently generated through online sales?
Economy Less than 5% Between 5-20% Between 20-50% More than 50%
Balkan Barometer 2019
SEE 46 33 14 6
Albania 58 24 10 8
Bosnia and
Herzegovina
54 30 10 7
Croatia n/a n/a n/a n/a
Kosovo* 43 43 11 3
Republic of North
Macedonia
52 34 11 3
Montenegro 41 28 22 8
Serbia 31 36 24 9
Balkan Barometer 2018
SEE 38 29 25 8
Albania 42 25 25 8
Bosnia and
Herzegovina
31 34 24 11
Croatia n/a n/a n/a n/a
Kosovo* 17 56 19 8
Republic of North
Macedonia
30 30 18 21
Montenegro 29 40 23 8
Serbia 46 21 28 6